Brochures help companies market their products or services. They’re traditionally single or multi-fold paper-based documents and come in various shapes and sizes. Research suggests that physical media is more memorable, more persuasive, and more likely to drive behaviour than digital media. Custom brochures can do more than just promote a business’s full
Technology improves personalisation and eases planning, execution, and tracking in Direct Mail campaigns.  How can technology help? Cloud-based software to manage the workflow – Cloud solutions and automation allow you to have access to data and reports from anywhere and at any time. They also permit you to track the progress
What is a Personalized URL? A pURL (Personalised URL) is a unique web address that is created for a specific contact in a campaign. It loads a specific personalised landing page that you would like your prospects and customers to engage with.  Every recipient will get a different pURL printed
More and more businesses can reopen and serve customers once again. It’s necessary to make sure that your customers are certain as to when and how you’re reopening. You want to make the timing and status of your reopening as clear as possible. 1.   Signage and Banners Make sure to
Flyers are perfect for getting a simple message across, one that might be time-bound such as a product offer or branch opening. Here’s how to make your flyers work for you: Attention grabbing – The overall design, colours, the images or graphics need to be bold and to capture the